Ever wondered how fashion trends come to life?

If you’re only thinking about the common ‘fashion house designs/ to retailer/ to final consumer’ circuit, then you’re in need for some serious upgrades. As the internet expanded in scope and utility, so did our ability to expose ideas and creations to the world. Universal means of expression, such as fashion, are experiencing unprecedented visibility and fashion trends in particular have seen their playground blown to global proportions. Yes, established fashion houses are still in the trend setting game but...

How to Match Your Watch with Your Outfit

Watches have been the perfect accessory for many centuries. Wristwatches are considered one of the promising inventions and their importance can not be denied. Despite the cultures and other barriers, wrist watches are one of the very few things that are admired equally all over the world. Watches are the perfect accessory especially for men because it's one of the only accessories that men of all ages and all cultures adore. With the ever growing love for watches, some gentlemen...

4 Looks You Can Borrow from the Royal Family

You love them, you admire their poise, grace and style – and you consider yourself inspired whenever they step out in yet another dolled up ensemble. If the Royal Family is a source of fashion inspiration for you, then here are 4 simple ways you can, too, look like a modern-day princess. 1. Duchess Meghan’s Love for Neutrals By Mark Jones - CC BY 2.0, https://commons.wikimedia.org/w/index.php?curid=65635766 She’s the newest member of the Royal Family, but a veritable style icon in...

Unlikely fashion pairings that give Men the WOW factor

Today's modern man is bold, adventurous and on top of the hottest fashion trends. Just a couple of decades ago, men typically had their nine-to-five business attire for Monday through Friday. Weekend wear consisted only of t-shirts and jeans. When it comes to fashion for the modern man, anything goes. “I see a trend in menswear incorporating more contrast aesthetic, in terms of blending pattern design with a respective color story. Several brands have been successful in achieving this already like Marni,...

Vintage Collection – The New Hype

It can be said with certainty that fashion is popular, and every few decades, the clothes of the old lady become the gold for the young people of that age. In fact, in the second half of the 20th century, people were increasingly concerned about preserving and rediscovering old clothes. But how old is the vintage? Obviously, everything before the 1920s was too old, and anything newer than the 80s was too new. So, ladies and gentlemen, please stop postponing...

Burberry burns £28.6m of unsold products to “protect its brand”

Upmarket fashion label Burberry destroyed £28.6 million worth of unsold clothes, accessories and perfume last year to protect its brand, BBC reports have revealed. The practice of destroying unwanted items to prevent them being stolen or sold cheaply is common in the fashion industry, but it appears to becoming more prominent. Burberry burnt six per cent more products in 2017 than the company disposed of in the previous financial year. According to Maria Malone, principal lecturer on the fashion business at Manchester Metropolitan University, the...

How to balance between the fashion trend and sustainability?

Today we hear a lot about responsible consumption and how we can contribute to sustainability by changing our lifestyle and habits. One of the key actions carried out lately is purchasing second-hand items. The second-hand market is blooming and one of the reasons why is the opportunity to obtain quality at a low cost price. However now, more and more people tend to support the collaborative consumption because of social-motivation to contribute to the sustainability, becoming aware of the environmental...

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