Boris Johnson enthused about a visit to Peppa Pig World and pretended to be a speeding car during an occasionally baffling speech to business chiefs.
The prime minister – who also made a passing comparison between himself and Moses – trekked to South Shields to explain his new-found enthusiasm for wind power.
But like many parents of toddlers, Mr Johnson’s mind may not have been as focused on the task in hand as he might have liked.
Theme park
Rather than spending hours in No 10 or Chequers putting a final polish on his big speech to the Confederation of British Industry, Mr Johnson spent Sunday at a theme park devoted to a cartoon pig.
Mr Johnson described Peppa Pig as “pure genius”, despite resembling a “Picasso-like hairdryer”, with the show a £6 billion massive global success story.
“I was a bit hazy what I would find at Peppa Pig World but I loved it. Peppa Pig World is very much my kind of place,” Mr Johnson said about his day out at the Hampshire attraction.
“It has very safe streets, discipline in schools, a heavy emphasis in new mass transit systems, I noticed, even if they are a bit stereotypical about Daddy Pig.”
Home working
He also suggested that home working revolution will disappear as pandemic recedes.
“I don’t want to be dogmatic about this but I have my doubts… Mother nature does not like working from home… I predict people will come into the office”.
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Related: This thread shows why you MUST wear a mask in hospital, prime minister