Tech and Auto

Trip Log: Business Mileage Calculation Tool for Tax Deduction

For decades, the only way to keep records of business mileage was by hand. Employees had to use notebooks to write down the details about every single trip and hand them over to the field managers for record keeping. It may not seem like a difficult task at first, but it turns into a massive challenge when all drivers have to write down each and every one of their trips during their shifts. Thanks to modern technology, businesses have a...

5 Most Critical Components of Video Marketing

Video marketing is one of the most overlooked aspects of your business strategy. Videos are ruling the web whether its advertising or social media. You can’t think of succeeding online if your marketing teams are not leveraging the power of videos in your branding strategy. Let’s discuss the most critical components of your video marketing strategy and how to use them for your brand’s success. 1- Determine The KPIs KPIs stands for Key Performance Indicators meaning these indicators determine the...

Simple Ways to Engage Viewers Using Videos

As you’ve probably heard, videos are more engaging than any other type of content – period. But just because that is true, it doesn’t necessarily mean that every video you create is guaranteed to engage viewers. Instead if you want to engage viewers using videos, you need to go about it the right way. Understanding why videos are engaging can help – but if you’re looking for simple ways that you can get started there are a few in particular...

The curious case of RedBook and how disruptive technology could transform the sex trade

In April of this year, Donald Trump signed a controversial bill to shut down websites that facilitate prostitution. While the reforms may curb sex trafficking, critics claim the sites offered sex workers a relative degree of safety and fear their demise will only benefit the pimps they had tried to avoid. But could the rapid advancement of technology provide another solution? Here, the leading technology journalist and author, Ryan Weeks, discusses disruptive technology and how an ‘Uber for the sex...

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