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Trump reaches new levels of grifting as he launches ‘Victory’ fragrance

As if it wasn't embarrassing enough, each bottle of the fragrance comes with a gold statue.

Charlie Herbert by Charlie Herbert
2025-07-01 12:43
in Politics
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Donald Trump has launched his latest money-grabbing scheme by releasing a presidential fragrance.

Yes, just when you thought there was no way he could try to extract more money from his devoted supporters – having previously launched Trump watches, trainers, coffee table book, bibles and most recently a Trump mobile – he comes along with a fragrance.

READ NEXT: Donald Trump forgets name of Japanese PM – calls him ‘Mr Japan’

The ‘Victory 45-47’, referencing his two presidential stints, is apparently unisex and comes with a gilded statue of the president.

Announcing the fragrance in a post on Truth Social, the president wrote: “Trump Fragrances are here. They’re called “Victory 45-47” because they’re all about Winning, Strength, and Success — For men and women. Get yourself a bottle, and don’t forget to get one for your loved ones too. Enjoy, have fun, and keep winning!”

The male fragrance will “blends rich, masculine notes with a refined, lasting finish” whilst the perfume for women has been described as capturing “confidence, beauty, and unstoppable determination.”, and is described on the product website as a “sophisticated, subtly feminine scent that’s your go-to signature for any occasion.”

The bargain price for these fragrances? A mere $249 (£190) a bottle.

Reacting to the product launch on social media, one person said Trump had reached “new frontiers of grifting.”

new frontiers of grifting pic.twitter.com/Ol3ujgZpWb

— Aaron Rupar (@atrupar) June 30, 2025

Someone else said the fragrance was “too embarrassing for words.”

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It’s too embarrassing for words. pic.twitter.com/OcQEKYbsug

— Sarah Longwell (@SarahLongwell25) July 1, 2025

This isn’t the first fragrance Trump has released. Never one to miss a chance to fleece his supporters, the Republican launched a ‘Fight, Fight, Fight’ line of fragrance and perfume in December last year following his election win.

Tags: donald trump

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