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Home Politics

We’ve got a new slogan – and this one even rhymes

The latest snappy phrase is an evolution of "stay at home" and washing your hands to the tune of happy birthday.

Jack Peat by Jack Peat
2020-07-31 13:35
in Politics
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Boris Johnson has urged people to remember the slogan “hands, face, space” in combating Covid-19.

The Prime Minister acknowledged that it was important to keep the advice being issued as simple as possible.

It comes after the Government was accused of creating confusion around new rules issued late on Thursday for parts of northern England.

Hands, face, space

At a press conference on Friday, Mr Johnson said: “The only real utensil we have (in) controlling the spread of this new virus is human behaviour, and the only way we can encourage people to behave in one way or the other is through advice.

“And so you’re totally right, we need to keep it as simple as we possibly can and that’s why, to sum it up in a nutshell, is: hands, face, space.

Following an increase in COVID-19 cases, there are now changes to the rules on gatherings in Greater Manchester, West Yorkshire and East Lancashire.

Read the full guidance here: https://t.co/xJRcJElU4l pic.twitter.com/JQPMpJpzTV

— UK Prime Minister (@10DowningStreet) July 31, 2020

“Wash your hands, cover your face in the settings that we had mentioned and keep your distance from other people where you don’t know them, you’re coming into contact with them for the first time, and of course get a test and self-isolate if you have symptoms.

“I hope that was pretty… you know, that was pretty punchy I think – hands, face, space, and get a test.

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“I think everybody can more or less remember that.”

There are some very simple ways we can all protect ourselves and others from the spread of coronavirus.

Wash your hands, cover your face & make space. #HandsFaceSpace pic.twitter.com/C1RHeRVvcr

— Boris Johnson #StayAlert (@BorisJohnson) July 31, 2020

Snappy phrases

Mr Johnson and his Government have often attempted to use snappy phrases to get their messages across.

In March, people were told to wash their hands whilst singing happy birthday, while the “stay at home” messaging was used during the early months of the pandemic before being dropped for “stay alert”.

Meanwhile, Mr Johnson also said that despite progress being made in combating the virus, the UK cannot think that it is exempt from a rise in cases.

He said: “I’ve also consistently warned that this virus could come back and that we would not hesitate to take swift and decisive action as required.

“I’m afraid that in parts of Asia and in Latin America, the virus is gathering pace and some of our European friends are also struggling to keep it under control.

“As we see these rises around the world, we can’t fool ourselves that we are exempt. We must be willing to react to the first signs of trouble.”

Related: Against the backdrop of a global pandemic, it is sad to see companies are still ‘profiting from murder’

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