Property

Young Brits struggling to get onto property ladder because they watch Netflix and buy takeaway coffees – poll

Young Brits are struggling to get onto the property ladder because they pay for subscription TV services and order takeaway coffees, according to a new poll.

A report by the Policy Institute and Institute of Gerontology at King’s College London shows that a whopping 48 per cent of Brits hold the (commonly debunked) belief that young adults are unable to buy a house because they pay for Netflix, drink takeaway coffee and food and spend too much money on mobile phones and holidays abroad.

Almost half (46 per cent) of respondents say that younger workers are less motivated and hardworking than older workers, meaning they don’t put in the effort needed to save for a home.

According to the Resolution Foundation, the typical first-time buyer house price-to-earnings ratio has almost doubled since the 1990s, and the average first-time buyer deposit has tripled from 5 per cent of the value of the property in 1989 to 15 per cent in 2019.

Average house prices have also soared from £2,530 in 1960 to £278,000 today.

Surprisingly, the report also found a clear sense that today’s youth face more financial and economic struggles than their parents’ generation – with 76 per cent thinking buying a home is harder for young adults now and only 11 per cent believing it is easier than it was for their parents’ generation.

More than two-thirds (68 per cent) think it is harder for young adults to save for the future, and 65 per cent feel it is harder for today’s youth to pay for university.

Over half (52 per cent) also said that finding a job is harder for young people nowadays.

Professor Bobby Duffy, director of the Policy Institute at King’s College London, said: “The suggestion that the huge challenges young people face in buying their own home can be solved by skipping fancy coffees and Netflix entirely misses the point — but it’s still believed by half the public.

“That so many think it’s the case will be partly because it’s so often repeated by commentators, which recently included Kirstie Allsopp.

“But it also reflects our general tendency to think bad of today’s young people. Throughout history, people always think the current youth are the worst ever, as seen in the half of people who agree with a quote, often attributed to Socrates back in 400BC, berating young people for their love of luxury, gossip and bad manners.”

He added: “Part of the reason for our clichéd view of young people will be that we now live much more separately than in the past, with young people more concentrated in cities and older people in smaller towns and villages.

“Most of the public correctly identify that this is the reality now — but 56 per cent of us also think this has always been the case, when it’s actually a relatively recent trend, starting in the 1990s.”

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Jack Peat

Jack is a business and economics journalist and the founder of The London Economic (TLE). He has contributed articles to VICE, Huffington Post and Independent and is a published author. Jack read History at the University of Wales, Bangor and has a Masters in Journalism from the University of Newcastle-upon-Tyne.

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