When you think of Nashville a number of clichés invariably spring to mind. ‘Ah yeah, cowboy boots!’, you might think, before conjuring up images of denim clad workers with burly moustaches sipping Jack Daniels on their wooden porch. But to think of it within such confines is to do it...

Social media is hot right now – period. Each social media platform are falling over themselves to grab a share of the market, because finally we’re seeing better business tools and data analytics that can actually give some indication of how well business efforts are performing. What’s happening is social...

Unless you have been living in a ‘content free’ cave (maybe those avoiding Brexit or Trump), it’ll come as no surprise that search significantly drives the buying decision making process. Search marketing, in the context of online searching via sites like Google, is a dominant touchpoint for researching and reviewing...

By Ross Macintyre Digital freelancing sounds pretty glamorous. The general consensus is that you charge more, work fewer hours and never miss a Jeremy Kyle. ‘You’re living the dream’ is the chorus from envious people who complain about their own working situation, then shrug their shoulders as they accept their...

By Ross MacIntyre, Head of Digital at DECIDE  In the 1970s, a press handout picture of Steve Jobs and Steve Wozniak was published suggesting that the two may be about to make a breakthrough. Rich Travis of Sunshine Computer Company in Southern California reported that he had sold ten Apples in three...